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ACM10103 INTRODUCTION TO COMMERCE
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Topic 1
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Activity: The Direct-to-Consumer (D2C) Threat vs. Traditional Retailers
Topic Reflection: What Have You Learned?
Topic 2
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Activity: The Future of the Store: Physical vs. Digital Fusion
Topic Reflection: What Have You Learned?
Topic 3
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Activity: The Shift to Omnichannel and Overcoming Silos
Topic Reflection: What Have You Learned?
Topic 4
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Activity: The Rise of "Shoppertainment" and Experiential Retail
Topic Reflection: What Have You Learned?
Topic 5
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Activity: The Roadmap to Selecting a Retail Location
Topic Reflection: What Have You Learned?
Topic 6
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Activity: Strategy and Brand Alignment
Topic Reflection: What Have You Learned?
Topic 7
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Activity: Supply Chain Collaboration
Topic Reflection: What Have You Learned?
Topic 8
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Activity: The Myth of Price Discounts vs. True Loyalty
Topic Reflection: What Have You Learned?
Topic 9
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Activity: Navigating Inventory Trade-offs and Profitability
Topic Reflection: What Have You Learned?
Topic 10
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Activity: The Cost of Sourcing vs. The Value of Partnerships
Topic Reflection: What Have You Learned?
Topic 11
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Activity: Strategic Pricing & The Value Equation
Topic Reflection: What Have You Learned?
Topic 12
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Activity: Strategic trade-offs retail managers face
Topic Reflection: What Have You Learned?
Topic 13
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Activity: Calibrating the Service Approach: Personalized vs. Standardized
Topic Reflection: What Have You Learned?
Topic 14
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Activity: Legal & Regulatory Frameworks
Topic Reflection: What Have You Learned?
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SELF-INSTRUCTIONAL MATERIALS (SIM) ODL@UMK 2024
MASTER OF ISLAMIC FINANCE (MIF)
MASTER OF ENTERPRENEURSHIP (MIE)
MASTER OF BUSINESS ADMINISTRATION (MBA)
SELF-INSTRUCTIONAL MATERIALS (SIM) ODL@UMK 2026
Course templates
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ACM10103 INTRODUCTION TO COMMERCE
Teacher:
MUHAMMAD JAFFRI BIN MOHD NASIR
Teacher:
DR. ABDUL AZIZ BIN YAACOB
Teacher:
PUAN SITI NABILAH BINTI MOHD ROSDI
Skill Level
:
Beginner
